Seras, is proud to announce the latest upgrade to its fleet with the delivery of new JCB 457HT loader vehicles, each fitted with state-of-the-art Ulrich High Tip Buckets all supplied by Gunn JCB.
This significant investment marks a key milestone in Seras’s ongoing commitment to delivering exceptional performance and reliability to its customers. The new JCB vehicles, renowned for robust engineering and advanced technology, will empower Seras’s operators with greater efficiency and versatility across a range of demanding applications.
The Ulrich High Tip Buckets are designed in the UK to last within the harshest of environments and carry waste wood loads up to a 14m³ capacity.
Operator Comfort and Smooth Ride: A New Benchmark
Seras is committed to its core values which include being Future Focused and Taking Care of its people. One of the standout features of the new JCB vehicles provided by Gunn JCB, is the priority on operator comfort. The spacious, ergonomically designed cabs offer an improved working environment, significantly reducing operator fatigue during long shifts. This combines with good visibility of surroundings, and any hazards operators may encounter whilst moving around a busy site. Enhanced suspension systems and cutting-edge ride control technology ensure a smooth ride, allowing operators to work more efficiently and comfortably, even on challenging terrain.
“Our operators are at the heart of our success, and investing in their comfort and safety is a top priority,” said Aaron Whitrow, Head of Site Operations at Seras. “With these new JCB vehicles and Ulrich shovel attachments, we’re not only boosting our fleet’s capabilities but also providing our team with the best possible working conditions.”
Aaron continues, “JCB and Ulrich have been superb partners throughout this buying process and have proved themselves to be knowledgeable and supportive. I’m delighted we’ll be working with them in the future to maintain our new equipment.”
Kieron Tiller, Gunn JCB Construction Sales, said, “It’s been great to be working alongside Aaron and the Seras team, helping to find a solution for their business needs. The Gunn JCB team and I are looking forward to working with Seras in the future and further developing our business relationship.”
Seras is delighted that Gunn JCB have helped us to end 2025 with more positive investment news and look forward to seeing the improved efficiencies brought by the new equipment during 2026.
